📊 Navigating the Reports Dashboard
WC Studio gives you real-time insights into your store’s performance, sales trends, and business activity — all from a single, intuitive report interface.📍 Go to: WC Studio → Reports
📈 What You’ll See on the Dashboard
The Reports Dashboard is designed to provide a high-level overview of your store’s key performance indicators (KPIs), including:🛒 Store Overview
- Total Orders – Completed, pending, refunded
- Revenue Overview – Daily, weekly, monthly, and custom range
- Average Order Value – How much your customers typically spend per order
- Total Customers – Active vs new customers over time
🕵️♂️ Sales Insights
- Top-performing products by revenue
- Best-selling categories
- Sales by country, channel, or campaign
- Repeat purchase behavior
📦 Inventory & Product Metrics
- Low stock alerts
- Out-of-stock products
- SKU performance
- Revenue per product
💰 Refund & Return Analytics
- Refund totals by product or category
- Return rate percentage
- Common refund reasons (if tracked via plugins)
🔎 Filter & Customize Your View
Use the filters and date ranges to customize what you see:| Filter Type | Description |
|---|---|
| Date Range | View reports by day, week, month, or custom |
| Store | Select a specific store (if you manage many) |
| Product/Category | Drill down into specific product insights |
💡 Pro Tips
- ✅ Use filters to find sales anomalies or seasonality trends
- ✅ Combine this data with your marketing analytics for deeper insight
- ✅ Export reports for stakeholder or client presentations